AI, obviously.

The topic on everyone’s mind: how do I work with it, not against it?

Here are a few thought starters:

The Blueprint for AI-Powered Marketing | BCG

AI Will Shape the Future of Marketing | Harvard Professional & Executive Development

Generative AI in Marketing & Sales | Deloitte

Media Leaders Can Move Beyond AI Experiments Into Value | EY

AI Refinery: Smarter, Faster Marketing | Accenture